On the move

Design Brief: The objective of the "On the Move" project is to explore and understand the future lifestyle preferences of Eindhoven residents in a scenario where 12% of the population is assigned to mobile housing modules by 2030. The intention is to uncover residents' values, needs, and emotional responses towards this prospective radical shift in living situations, catalyzed by modern challenges.

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"On the Move" is a comprehensive research project that employs future-oriented scenario mapping to elucidate Eindhoven residents' sentiments towards a potential future dominated by mobile housing modules. This in-depth study involved interviews with eight demographically diverse individuals, providing a rich exploration of their values, needs, and emotional reactions in response to the proposed lifestyle changes.